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Short film of a shop's day: an old key in the lock, a chisel cuts at the bench, a florist finishes a bouquet, a woman comes in at the door, a parcel is wrapped and handed over at a door

Commerce,
ready to run.
Keep the keys.

Nothing to deploy. Prood hosts your store, checkout and orders. Run it on your own domain, take Multibanco, MB WAY and cards through your own payment accounts, and build on an API your developers and AI agents can use.

Start freeSee the demo store

For merchants, agencies and developers.

The demo store is sample data and takes no orders. New stores can't add its photos, categories or sizes from the dashboard yet.
Stock film.

Example order: two stoneware mugs and shipping, 63 euros, paid by Multibanco, with the payout going direct to you.

Order ORD-20261031-4K2Q

Example order

Stoneware mug × 2
€48.00
Shipping
€15.00
Total
€63.00
Paid by
Multibanco
Payout
Direct to you

Your name over the door.Your money in the till.

A shop owner hangs a small welcome sign on a turquoise door

Stock photo.

Payments

Multibanco and MB WAY, next to cards.

Easypay and Ifthenpay put Multibanco, MB WAY and cards in one checkout. Stripe covers cards and wallets. Each store's checkout runs on one provider, and Stripe comes first if it's connected.

  • Multibanco

    Pay by reference

  • MB WAY

    Pay on your phone

  • Card

    Visa, Mastercard

Sample checkout on Easypay, with sample data.

Multibanco reference

Sample payment

Entity
12345
Reference
123 456 789
Amount
€63.00

Pay at a Multibanco ATM or in your banking app.

Paid straight to you.Prood doesn't hold your money. Payouts go from your provider to you, on your provider's schedule.

  • Stripe

    Cards, plus Apple Pay and Google Pay where you've enabled them

  • Easypay

    Multibanco, MB WAY, Card

  • Ifthenpay

    Multibanco, MB WAY, Card

Built for Europe. Plans are priced in euros, and your store's database and servers run in Frankfurt, Germany.

Keep the keys

Four things that stay in your hands.

Your domain and payment accounts stay yours if you leave. Store export isn't built yet.

  • Your domain

    Stores run on your own domain, or on a prood.app address until you have one. HTTPS is set up for you.

    For example: loja.casalume.example

  • Your payment accounts

    Your Stripe, Easypay or Ifthenpay account. Each store's credentials are stored separately, encrypted, and only used to talk to your provider. Payouts go straight from your provider to you.

    Payouts: direct to you

  • Your API keys

    Organization keys for your own code. You make them, you name them and you revoke them.

    Revoke any time

  • The final say

    With Agent Auth, an AI agent starts with nothing until you approve it for your store. After that it keeps the public catalog, and anything else needs your approval.

    Coming with Grow

For agencies

Build stores for clients, not workarounds.

Checkout, admin and the Multibanco and MB WAY connections are already built. Every client store has its own data, payment accounts and domain.

See how agencies work
A tile painter works on a tile, a wall of azulejos behind her

Client stores

Example ledger

  • Atelier SolEasypayshop.atelier-sol.example
  • Café ExemploStripecafe-exemplo.prood.app
  • Casa LumeIfthenpayloja.casalume.example
Example: three client stores, each with its own domain and payment provider.

Stock photo.

One store, three ways to run it

By hand, by code or with an AI agent.

Catalog, orders, customers, inventory and store settings all run on /v1, the same calls the dashboard makes. Paid plans can't be bought yet, so today you run a store in the dashboard.

Your store

  • Hands tie twine around a parcel wrapped in brown paper

    For merchants

    By hand

    Add products, take orders, and connect payments and domains in the dashboard. No plugins to install first.

    Read the merchant guide
  • zsh
    # List the store's productscurl \  https://api.prood.com/v1/products \  -H "x-api-key: $PROOD_API_KEY"

    For developers

    By code

    More than 40 REST operations, an OpenAPI 3.1 spec, a TypeScript client and the prood CLI, both available from the source repo for now. Free keys reach the public storefront API. Admin calls start on Grow.

    Build on Prood

  • Example, with Agent Auth

    Not approved
    Nothing
    Approved
    Public catalog
    Anything else
    Asks you

    For AI agents

    With an AI agent

    Agent Auth lets an AI agent ask for access to your store, and you decide. Agent Auth is coming with Grow.

    See how approval works

Made for goods that post well.

Example stores. Stock photographs.

Pricing

50 products and 100 orders a month, at no charge.

Compare plans

  • Free

    Products
    50
    Orders a month
    100
    Team seats
    1
    Custom domains
    1
    To pay
    €0 no subscription

  • Grow

    Coming

    Products
    500
    Orders a month
    1,000
    Team seats
    3
    Custom domains
    3
    Planned price
    €29 per month

  • Scale

    Coming

    Products
    Unlimited
    Orders a month
    Unlimited
    Team seats
    10
    Custom domains
    Unlimited
    Planned price
    €79 per month

  • Agency

    Coming

    Products
    Unlimited
    Orders a month
    Unlimited
    Team seats
    Up to 100
    Custom domains
    Unlimited
    Planned price
    €199 per month

Paid plans can't be bought and aren't billed yet. Prices are in euros. Prood charges by plan, not by sale.

Not built yet: photo upload, your own shipping rates, VAT and invoices, and your store's returns, terms and privacy pages. See what every store gets.

Open your store today.

Add products, connect your payment account and point your domain. Free for 50 products and 100 orders a month.

Start freeEmail us

What you keep

Your domain
Yours
Payment accounts
Yours
API keys
Yours
Payouts
Direct to you